The Gadsdens set sail for the charts for the first time this week with the digital released their debut single, Sailor Song.
The likes of Idol and X-Factor continue to homogenised our ideas of what's a great singer and the public's appetite for junkfood voices seems unstoppable (they're either bland or contain too much sugar and salt, and definitely trashy). In Jody Gadsden's voice we have a new feast, unlike anything that's been served up for decades.
Recalling those early years of the 80s, where blue eyed soul provided a rich stylistic seam for guys with high voices and women with low ones, Gadsden likewise sees no value in traditional masculine vocal style. Frequently compared to Tracy Champan, he's unfazed and humbly flattered rather than offended. And like all great soul voices, a sadness sits at its heart. It's impossible not to respond with love.
Sailor Song by the Gadsdens is available from iTunes
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